by Bolle Brands
Bolle is a leader in Innovation and Technology in Sports Eyewear. We create purpose-built sunglasses aimed at improving your vision and performance while trail running.
Also
ALSO is a California-based micromobility startup incubated and spun out of Rivian to design small, intelligent electric vehicles. Headquartered in Palo Alto, CA, the company builds premium electric bikes and mobility tech that combine automotive-grade software and battery systems
ridealso.com
Ikon Pass – Alterra Mountain Company
Roam everywhere the snow goes. Seek unique across 70+ mountains – North American classics, deep pow in Asia, Europe’s biggest icons, and beyond
Joybound Adventures
JoyBound Adventures crafts transformative, fully-supported trail running, safari, and birding experiences — from forests and mountains to cultural landscapes. Our itineraries combine purposeful travel, local connection, and the joy of moving through wild places without ever worrying about logistics. Just lace up and run your adventure
Path Projects
Mountain-tested apparel for pushing further into natural landscapes. Path Projects is a performance running apparel brand focused on innovative, minimalist design for modern endurance athletes. Founded in 2018, we set out to build a better running short system, combining premium materials from partners like Toray™ Japan with timeless, functional design that performs from trail to town.
The North Face
Named for the most challenging side of the mountain, The North Face has equipped explorers to reach their dreams since its inception. Driven by the mantra of Never Stop Exploring™, The North Face is the world’s leading outdoor brand, creating athlete-tested, expedition-proven products that help people explore and test the limits of human potential.man-owned stationery brand created by runners, for runners, featuring training logs, planners, greeting cards, stickers, and other paper goods inspired by life on the trails.
Trail Running Legend Matt Carpenter Joins Trailcon’s Day 1 Blockbuster Lineup
Matt Carpenter — 12-time Pikes Peak Marathon champion, past Leadville Trail 100 record holder, and one of the most transcendent mountain runners the sport has ever seen —highlights Day 1 “Stakeholder Day’“ at TrailCon.
TrailCon Announces Katie Schide Will Be Onstage with Rich Roll June 22
Olympic Valley, Calif. (April 28, 2026) – TrailCon Presented by On – a three-day event that celebrates the trail running community through panels, networking, activations, and an inlusive two-day vendor village – announces Katie Schide will be taking the stage alongside Rich Roll on Day 1 (Stakeholder Day).
Wild Strides Paper Co. and The Sub Hub Podcast
Wild Strides Paper Co. and The Sub Hub Podcast are teaming up to share a collaborative booth experience celebrating the creativity, storytelling, and culture of trail and mountain running.
Wild Strides Paper Co. is a woman-owned stationery brand created by runners, for runners, featuring training logs, planners, greeting cards, stickers, and other paper goods inspired by life on the trails.
The Sub Hub Podcast is dedicated to bringing more awareness to shorter-distance trail and mountain racing through race coverage, athlete interviews, gear discussions, training insights, and storytelling that highlights both the elite and accessible sides of the sport.
rabbit
rabbit is a woman-founded running brand designed to help athletes go faster, farther, and stronger, whether on the roads or trails. Known for their vibrant, functional gear, rabbit combines innovative materials with bold, playful designs that celebrate the joy of running. Beyond apparel, rabbit fosters a community of runners, creating events, challenges, and experiences that inspire connection, motivation, and personal bests.